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Posts Tagged ‘Search Engines’

Learn How WordPress SEO Can Drive the Targeted Visitors You Want To Your Site

May 24th, 2010 Ryan Comments off

If you’ve struggled with driving traffic and want an effective way to make it work, you need to look into WordPress SEO. As the leading blogging platform, WordPress is used by many. Why? Usability! WordPress is incredibly simple to use; add to that the great SEO, and you have a winning blogging platform. However, prior to optimizing your WordPress site, it’s important that you know the dynamics involved in the optimization. Used correctly, the optimization WordPress offers can dramatically increase the traffic to your site. The goal of this article is to introduce you to a variety of tips that will show you the best way to get everything you want from your site. Taking the help of certain items can help you to expand yourself in this area, such as by using IM Eye Review

Critical to be set up exactly correct with specific keywords, your post title is the most essential function in your SEO interaction with your WordPress blog. In addition to utilizing keywords in your titles, they should also be worked into the content of the post in a meaningful way. You should use unique titles for each post and try not to duplicate them. Duplicate titles can be detrimental to the way your webpage is indexed by search engines. Keeping a wide variety of appropriate keywords handy to employ in your post title for the different articles on your website is also helpful in developing titles. A post title that’s both fascinating and search engine optimized is the ideal combination for your posts. The search engine listings will carry your title, which will be the first thing that would be visible to a visitor before hitting your site. Make sure that your titles are relatively brief and easy to comprehend. You want to deliver your objectives clearly and simply, so don’t be vague when describing your content.

One of the easiest ways to get indexed by Google is to use a sitemap. Your indexing process will be able go much more quickly if you choose to utilize a plug-in for generating your Google Sitemap listing. This essentially assists Google in finding every single page on your site. In addition to this, whenever you post something new, make sure that you ping it to various websites. When your posts are linked back by another blogger, you get some targeted visitors. The exposure from that is explosive and incredible. Each and every post you make sure be pinged. If you want to do it in the best way possible, make sure you use IM Eye Bonus.

When working with WordPress, your blog’s permalinks should be customized. A critical reason to include your post title in the URL revolves around the standard permalink structure that comes with WordPress, which features many numbers and question marks. You can do this by simply modifying the permalink structure in the internal settings. If you neglect to do this it will affect your search engine rankings. It’s a simple one step process, which will pay on the long run.

Basic Link Building Steps used by Link Builders

February 22nd, 2010 Ryan Comments off

Link building is a very important portion when it comes to off page search engine optimization. To get rankings for your targeted terms, keyword rich anchor tags from similar themed or authoritative sites is the key. However link building is the hardest SEO activity to date, as the search engines are looking for natural links instead of 100s of useless links from spammer sites. In this article, I like to provide some simple steps that my team and myself use while conducting link building for our clients and own sites.

Step 1: Set your results set to return at least 30 to 50 results. This would help you be able to go through the top 30-50 sites in one go.

Step 2: Conduct a Google search for your target keyword terms.

Step 3: Visit the sites from top to bottom, take note of sites that are of quality and jot down their contact details.

Step 4: Start contacting the sites that you had identified earlier. Be sure to send personalize emails so that your emails stand out from all the spam that is out there.

This should help you find links that would be of value to your sites targeted keyword terms. The hit rate for doing something like is normally 1-5% but getting as many emails out to like minded webmasters is the key.

How to create a sitemap

February 20th, 2006 Ryan Comments off

A sitemap of a website is similar to the table of contents of a book.  Sitemaps are important because it guides web surfers to the particular part of the website they have a point of interest in. With it they would save time following links and get right to the point instead.

Sitemaps are also where search engines look at if somebody is looking for a particular keyword or phrase. If you have a site map, you can most likely be searched.

Creating a sitemap, now with software technology surging in, is relatively easier than before.  You need not be a programming guru to be one. All need is a notepad, a program editor, and some patience. Hereís how you do it:

Create the listing on a notepad.
It doesnít necessarily have to be a notepad. Any word processing program will do. First off, make sure to type in all the parts and pieces of your website. Include all pages and all links you have. Create it as if you listing the contents of your book. Make a draft first. Youíre sure no to miss something out this way.

Create a new page for your sitemap.
You can insert the sitemap on your website on one of its pages or you can create an entirely different page for it. Using your notepad, incorporate all tags necessary to it to make another webpage. Open up your website creator program and tag your sitemap using it. If you have created your website on your own, this will be easy for you.

Create a link for the sitemap.
You wonít be able to view the sitemap if you wonít put a link for it, of course. Create the link on the front page of your website so that visitors can view it right away and be directed appropriately.

Check your work.
It is important to validate the functionality of the links you created on the sitemap. Test each and every one in there and if you get an error, be sure to fix it accurately. Run through every single page to make sure that all are accounted for.

Upload your work.
Place the sitemap now on your live browser and double check it. It should function as smoothly as the dry run. Error should be minimal at this stage since you already have verified it locally.

The steps provided herewith is the manual way of creating a sitemap. These days, if you search hard enough on the web, you will find online programs that will do all these work for you. All you have to do it type in the URL or the link of your website and they will create the sitemap with click of a button.

Of course that method is generic. All of you who have created their sitemap that way will have an end product that is all the same, plus thereís that possibility that something else will be inserted in there too. Then again, the process is less taxing and way, way simpler.

But if you want a more personalized output, and you are pretty good with computers and programming yourself, better make one of your own.  And since you made your website anyway, creating sitemap is just like creating any other page on the website. Other than youíll know for sure the links are accurate, you can organize the links the way you prefer it to be. Major parts of the site are emphasized compared to less significant. This is important especially if you are selling products or offering services online.

Sitemap is vital to a website. People search the web a lot for something. If your website has what that particular person is looking for, and your sitemap reports it, then you have a new customer looking at your items.  Not only that, they will see some other things up for sale that they might be interested in as well.

Sitemaps, be it generated by a program automatically or you made it yourself, presents the same purpose. That is to lead your visitors to where theyíre likely headed, and for you to be seen on the World Wide Web through search spiders.  So with these, make sure your website has a sitemap of its own, lest make one.

7 Link Building Tips

July 25th, 2005 Ryan Comments off

1. Vary the keywords in your link ”anchor” text

Unless you provide only one product or service the chances are you will want to rank for many key phrases. One way to help achieve this objective is to change the link text you want all new sites to use periodically. Vary the anchor text slightly each time and by doing so you can cover more of your targeted key phrases. This approach can help your site rank for many keywords rather than just one or two.

If you do only provide one product or service on your web site it is still important to vary anchor text. If you sell ”blue widgets” then you could also use link text like ”cheap blue widgets” or ”blue widget store”. This means your links take on a more natural feel and are much less likely to be penalised or filtered out by search engines for being ”fake links”.

2. Set up your link information differently – create a link in context

Typically people set up their link information in a very similar way, however you could offer your link information with the hyperlink inside the description instead of at the beginning. Imagine this is a description about your web site on a partner”s link page. Instead of a typical hyperlink followed by a description you could write a sentence describing your web site and then place “your descriptive hyperlink” inside it.

One reason for doing this is that it reads more naturally and search engines may value the link higher as it reads more like a narrative. Many webmasters will be happy to accept this style even if some do not. To cover yourself offer the link in context as a second option along with your regular link information, that way if some sites can”t support the layout you still get your link.

3. Vary where your links point

Try to vary where link partners point to on your site. It”s fine to have the majority of links pointing into your home page, however it can be beneficial to have some links pointing to other key pages on your web site as well. Taking this approach balances out your linking and can help raise the profile of more pages on your web site.

4. How to find potential link partners from your competitors

If a web site links to your competitors it may also link to yours, and in order to find these potential link partners you can use search engines. Not so long ago Google was useful for getting a lot of back link information about a site. Recently Google”s back link data is a lot less forthcoming and it now tends to show only a tiny percentage of the sites that are linking combined with a lot of internal link data. Whether the few web sites Google shows us are the ones it finds important or whether they are in fact red herrings we cannot say for certain.

I would assume the latter. Currently Yahoo is a better portal to check for backlinks. To generate a list of linking web sites on Yahoo simply go to http://www.yahoo.com and type the following into the Yahoo search bar – “linkdomain:www.mycompetitorwebsite.com” This will deliver up to date link information as read by Yahoo. The only downside with the information is that one site may appear many times if it is giving multiple links.

5. Alternate your description text

This is often overlooked, but there is no real advantage to be had if the description text supporting your inbound links is always identical. To avoid the possibility of a description ever being seen as ”duplicate content” alternate it when you can. If you combine it with varied anchor text [as in tip 1] you”re heading in the right direction.

6. Link to good related content from your web site

It seems like an obvious thing to say, but with so many people caught up in link exchanging you sometimes wonder if we”re losing site of the basics. If you have something useful to say on your site and can back it up with a useful link to another web site then do so. Not every link has to be reciprocated. This resourceful linking will allow your visitors to read around the subject. Linking to informative related content is useful for visitors and search engines quite like it too.

7. Seek out directory links

Links from good web directories can be some of the best links you can get for your web site. Aaron Wall has a -directory of directories- at http://www.directoryarchives.com where you will find a great selection of search engine friendly directories. Some of the directories are free to get listed in whilst others may charge a fee.

Photo Credits – Ella’s Dad, Chain

Welcome to MySEOTips

July 5th, 2005 Ryan Comments off

Hello and welcome to myseotips.com. I am creating this seo blog or website to keep track of my seo research, experiments and findings with regards to search engines. I continuously try to keep track of things which search engines (google, yahoo and msn) like, dislike or hate. So if my research, experients or findings are of any use to you, go ahead and use them.

Cheers,
Ryan